A list of areas to compare when conducting competitor analysis from a product perspective.
A categorised table of emotions to help align design choices with users' emotional needs.
A checklist for making digital content that everyone can see, use, and understand.
A persona template for capturing key information about influencers and decision-makers.
A template to help enhance research outcomes by providing structure and definition.
Useful considerations to help you generate questions for screening participants.
A persona template focused on capturing user tasks and responsibilities.
An introduction script to help lay the groundwork for a successful and enjoyable interview.
A list of questions designed to help put participants at ease and gather valuable insight.