Competitor analysis comparison list
A list of areas to compare when conducting competitor analysis from a product perspective.
Emotions table by category
A categorised table of emotions to help align design choices with users' emotional needs.
Influence based persona template
A persona template for capturing key information about influencers and decision-makers.
Research project plan template
A template to help enhance research outcomes by providing structure and definition.
Screening considerations list
Useful considerations to help you generate questions for screening participants.
Task specific persona template
A persona template focused on capturing user tasks and responsibilities.
User interview introduction script
An introduction script to help lay the groundwork for a successful and enjoyable interview.
User interview warm-up questions
A list of questions designed to help put participants at ease and gather valuable insight.